Promoting green solutions through digital transformation

Through our constantly evolving digital channels, our clients can carry out most of their transactions securely online from their computer or mobile. Our clients carry out 65% of their daily transactions through digital channels. In 2021 users completed 19% more transactions through e-Banking (+20% in transaction value). 

To streamline our clients’ daily transactions, we incorporated new options in the myAlpha Mobile app. Our advanced applications that turn your mobile into a banking hub were awarded in the Mobile Excellence Awards 2021: 

  • Gold award for myAlpha Mobile and the opening of a first account, in the “Integration of Mobile in a Multi-Channel and Omni-Channel Strategy” category. 
  • Gold award for myAlpha Mobile and the opening of a first account, in the “Mobile Digital Transactions” category. 
  • Gold award for bizpay, in the “New Business Services through Mobile” category. 
  • Bronze award for myAlpha Wallet, in the “UI/UX” category. 

With strong environmental awareness, we design and promote services that respect the environment, reduce paper use and improve both our own and our clients’ ecological footprint: 

  • Alpha e-statements – Digital statements for accounts, credit cards, mortgage and personal loans. 
  • Online products – Personal loans, cards, time deposits, insurance products. 

Supporting the green transition of households

Energy saving 

Our financing solutions meet the needs of our retail clients with a deep sense of respect for the environment: 

  • Energy Saving Home – Mortgage loan to buy or build a home listed as energy class B or higher, or to improve its energy efficiency.
  • Exoikonomo – Participation in the Exoikonomo-Aftonomo and Exoikonomo 2021 programmes by the Greek Ministry of Environment and Energy, for financing the energy efficiency upgrade of residential property.
  • Alpha Green Solutions, Consumer Loan for the home – Personal loan to improve the energy efficiency of your home or install home solar panels with a view to reducing your energy footprint. 

Low-emissions investments 

We support the initiative of the Greek government and the Volkswagen Group, and together we have been transforming Astypalea into a model island in the field of green energy in the Mediterranean, with a climate neutral footprint. 

We are participating in the e-Astypalea government action with the Alpha Green Solutions – Electric Car/Bicycle personal loan. The action subsidises permanent residents of Astypalea with up to €12,000 to buy an electric mode of transport, such as electric car, electric bicycle, electric scooter etc.  
In 2021 Fortune Greece magazine ranked us among the 20 Greek companies “Doing well, by doing good” for the e-Astypalea initiative, which contributes to sustainable development. 

Contributing to the sustainable development of small businesses

Green entrepreneurship 

We support small businesses in making the most of opportunities for green investments and sustainable development. We offer them products focused on protecting the environment and mitigating climate change: 

  • Alpha Photovoltaic – Loan addressed to small businesses wishing to invest in the construction of photovoltaic stations, with a power output up to 1 MW. 
  • Green transition RRF loans – Loan from the Recovery and Resilience Facility (RRF) and co-financing by Alpha Bank for projects relating to the green transition of businesses.
  • Partnership Agreement 2021-2027 – Integrated solutions with advisory banking services, technical support and financing to upgrade the energy efficiency of businesses, through the SME Green Transition set of actions included in the Competitiveness programme of Partnership Agreement 2021-2027. 
  • Business Growth Portfolio Fund by the Hellenic Development Bank (HDB) – Financing with favourable terms for SMEs through Liquidity Co-Financing Loans, Green Co-Financing Loans and Digitalisation Co-Financing Loans. 

The Energy Upgrade programme offers small businesses a full-service package in all areas of green entrepreneurship, relying on our partner ecosystem: 

  • Consulting and know-how about investment performance. 
  • Pre-installation site and equipment survey. 
  • Financial feasibility of the project. 
  • Procedural issues. 
  • Project implementation. 

Social impact loans 

We participate in programmes that help innovative businesses: 

  • Recovery and Resilience Facility (RRF) Loans – RRF loan and co-financing by Alpha Bank for projects that boost digital transformation or innovation. 
  • Partnership Agreement 2021-2027 – Integrated solutions with advisory banking services, technical support and financing to upgrade the energy efficiency of businesses, through the SME Digital Transformation set of actions included in the Competitiveness programme of Partnership Agreement 2021-2027.