At a glance
Our main aim is to foster the prosperity of Greek households, especially the more vulnerable ones, and economic sustainability. To this end, we have launched IQonomy, an initiative that promotes equal access for all to financial literacy. Through this initiative, we offer financial knowledge to students of all educational levels, empower women and train our customers and people over 55.
Promoting financial literacy in Greece
Through IQonomy, we have designed actions and programmes that promote financial literacy among different population groups in Greece. Our aim is to develop modern financial intelligence, which ensures that all people have the necessary skills to handle day-to-day financial matters and turn their financial plans into reality.
Sound financial management is a major step towards prosperity for households. The goal is for everyone to have access to knowledge, such as:
- Drafting personal or family budgets.
- Saving money.
- Scheduling and managing payments.
- Becoming familiar with digital tools, products and services offered by financial institutions.
We promote the development of financial skills coupled with training on circular economy. This way we reinforce responsible and sustainable decision-making, aiming at financial stability, sustainable development and environmental protection.